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Land Rover to unveil 'green' concept
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Posted on
Dec 18 2007 6:49 AM
by
Asif
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Marking a major shift in product strategy prompted by a change in consumer driving habits as well as the prospect of tougher environmental regulations worldwide, the Ford Motor Co. unit will introduce a new car-based concept vehicle at the 2008 North American International Auto Show. It is more compact, lighter and "sustainable" than anything the venerable off-road specialist has engineered and built before.
The 3-door LRX pushes Land Rover into new territory -- pint-sized SUVs that are more car-like than truck-like.
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